Carlos G. Giron, the former Director of Hispanic Communications with Major League Soccer, is an experienced, versatile and fully bilingual communications and marketing executive.
Carlos has worked in a variety of roles and in variety of industries. From MLS to Verizon Wireless, he helps some of our country's top companies and nonprofit organizations to effectively disseminate their messaging and meaningfully connect with target audiences.
He currently runs VIDA Communications, his own PR and marketing practice. In this capacity, he serves current and former clients that include Time Warner Cable, Allstate, St. Jude Childrens' Research Hospital, Caesars Entertainment, the UFC, HBO, Showtime and PR Newswire. His work for the NephCure Foundation received nationwide recognition and was featured on PRWeek, the public relations industry’s premier trade publication. His outstanding work helped the NephCure foundation raise awareness about kidney disease and how victims of this illness can secure invaluable treatment and assistance.
On the public affairs front, Carlos worked as a staff member of the successful 2009 reelection campaign of former NYC Mayor Michael Bloomberg and the 2013 mayoral run of Adolfo Carrion.