A Long Island City popup shop dedicated to selling Queens-made merchandise is closing several months ahead of schedule due to weak business.
Made In Queens, located at 27-24 Queens Plaza South, was established by the Queens Economic Development Corporation in June to sell goods from local manufacturers.
The store, which was supposed to remain open until the end of March, is now closing at the end of the year since it has become “unsustainable,” said QEDC Director of Business Services Sante Antonelli.
The store was funded by a $40,000 grant from Capital One, allowing the QEDC to secure the space and cover operating costs. The makers also paid a fee to sell their products in the store, ranging from $150 per month for food products to $350 per month for non-food products.
Despite these sources of funding, the store operated at a loss, Antonelli said, largely due to lack of foot traffic in and out of the store.
Isn't foot traffic the number one thing you look at when you decide on a location to open a retail store?