Thursday, December 1, 2011
DOT gets even flakier
From NBC New York:
New York City is using poetry to boost traffic safety.
Colorful 8-inch square signs featuring safety messages in haiku are being installed at high-crash locations near cultural institutions and schools, including the Bronx's Grand Concourse, MoMA, downtown Brooklyn and the Brooklyn Botanical Garden.
Transportation Commissioner Janette Sadik-Khan announced the new safety campaign, called Curbside Haiku, on Tuesday.
Funded by a state grant from DWI funds, the series includes 12 designs with accompanying haikus that each deliver a targeted safety message by focusing on one transportation mode.