From the NY Times:
For several years — in spite of 103 violation notices issued against it — a three-story, wrap-around billboard has blanketed the lower floors of the 19th-century Cushman Building, 174 Broadway, at Maiden Lane.
On Thursday, clearly feeling that its enforcement efforts had been lost on OTR Media Group, which installed the sign, and 1 Maiden Lane Realty, which owns the building, the Department of Buildings took the sign down itself.
“This is the first time the Department of Buildings has physically removed an illegal sign from a building,” the agency’s press secretary, Kate Lindquist, said. A company called Service Sign Erectors performed the work for the city.