New York 1 is making an aggressive move into Queens, opening a new bureau and promising hourly local reports on its cable newscast.
The Queens News Now programming is scheduled to start Aug. 4, company officials said.
New York 1 beefing up its coverage of Queens with new bureau and reports
"We are hoping residents in Queens will turn on New York 1 as they always do and be pleasantly surprised," said Steve Paulus, regional vice president and general manager at New York 1. "I think viewers will relate to it immediately. It's similar to what newspapers do with ... local editions."
The move expanding Queens coverage comes on the heels of a decision earlier this month to grant phone giant Verizon a franchise to offer FiOS digital TV service in the five boroughs.
Once an hour, the 24-hour news station on Time Warner Cable will air a block of local Queens news, Paulus said, noting the station may add other Queens-specific features in the future.